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ANALYTICS™

ANALYTICS™

ANALYTICS™

Measure the real impact
of Out-of-Home

OOH PERFORMANCE

Boost OOH performance
with billups Analytics™

Dashboard
visualizations

Visualizations Insights on Attention,
Audience demographics,
Brand Metrics
Dwell time, Frequency, and Reach.

Explore our up-to-date
units catalog

Explore our up-to-date
units catalog

INNOVATIONS

INNOVATIONS

INNOVATIONS

billups Analytics™
product suite

Connect exposure to outcomes

Link OOH activity to visitation, engagement, and conversion

Connect exposure to outcomes

Link OOH activity to visitation, engagement, and conversion

Measure
performance clearly

Understand campaign impact across markets and formats

Measure
performance clearly

Understand campaign impact across markets and formats

Optimize
continuously

Refine campaigns and improve results over time

Optimize
continuously

Refine campaigns and improve results over time

Creative
optimization

BILLUPS ATTENTION

Badge

Badge

(01)

Creative Quality

Simulate the human visual processing system to predict how the OOH unit will be perceived. Evaluate if brand logos or CTAs are receiving an optimal amount of attention.

(01)

Creative Quality

Simulate the human visual processing system to predict how the OOH unit will be perceived. Evaluate if brand logos or CTAs are receiving an optimal amount of attention.

(01)

Creative Quality

Simulate the human visual processing system to predict how the OOH unit will be perceived. Evaluate if brand logos or CTAs are receiving an optimal amount of attention.

(02)

Optimize OOH Ads

Upload multiple creative files to validate decision-making between versions. We offer both photo and video analysis with a turnaround time of 1–2 working days.

(02)

Optimize OOH Ads

Upload multiple creative files to validate decision-making between versions. We offer both photo and video analysis with a turnaround time of 1–2 working days.

(02)

Optimize OOH Ads

Upload multiple creative files to validate decision-making between versions. We offer both photo and video analysis with a turnaround time of 1–2 working days.

Analytics™

Analytics™

Attribution studies

Attribution studies

Attribution studies

Partner with us to leverage mobile location data to determine location visitation, establish an appropriate data feed to match OOH exposures to online outcomes or request a custom study.

01

Web and App impact

To measure the impact on website/app visitation or app downloads, we cross-reference exposed devices with those that have taken action.

02

Location visitation

Identify the audience that was brought by your ad by assessing their exposure and matching the exposed audience with those who visited the noted venue.

03

Brand studies

Your gateway to decision-making driven by data and strategic brand optimizations, keeping you one step ahead in the competitive landscape.

04

Custom studies

Uncover in-depth audience insights, measurement for unconventional OOH formats or data-driven strategies using billups’ proprietary tech.

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© 2026 Company. All rights reserved.

Legal

Terms of Service

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Stay in the loop.

Get product updates, new features, and practical insights on AI automation — delivered occasionally, never spam.

Company

About

Leadership

Press

IP / Patents

Sustainability

Careers

Locations

Solutions

For advertisers

For suppliers

Products

billups Analytics

billups Discovery

Audrai

Resources

Articles

Case studies

© 2026 Company. All rights reserved.

Legal

Terms of Service

Privacy Policy

Stay in the loop.

Get product updates, new features, and practical insights on AI automation — delivered occasionally, never spam.

Company

Solutions

Products

Resources

© 2026 Company. All rights reserved.

Legal

Terms of Service

Privacy Policy